Why is the explosion of Art Gobblers on Opensea so controversial?

Art Gobblers is a truly unique NFT project that is the result of a collaboration between Rick and Morty co-creator Justin Royland and Web3 investment firm Paradigm.

Art Gobblers consists of 2,000 NFTs that “devour art” – artworks drawn by members of the project’s community and can be minted into 1/1 NFTs that are then displayed in Art Gobblers’ “Belly Gallery.”

Why is the explosion of Art Gobblers on Opensea so controversial?

With the rise of the trendy “Goo” tokenomics that affects the creative ability of art users, and the development of combustion dynamics that incentivize community collaboration, the project aims to be a self-contained ecosystem of artists, collectors and businessmen that will last for many years.

Art Gobblers was a huge success when it was launched. Shortly after the project’s release on October 31, Art Gobblers topped OpenSea.

After opening up NFT minting for free, its trading volume exceeded $13 million in just two hours.

Unfortunately, in the midst of a bear market, people are focusing on the controversies surrounding the economics of Art Gobblers, ignoring its innovations and successes.

So why is Art Gobblers so controversial?

Why is the explosion of Art Gobblers on Opensea so controversial?

What is an “allow list”?

Every NFT project in existence is doing its best to increase visibility. Successful projects end up with a large number of followers who compete for VIP status with a view to minting one or more NFTs when the project officially launches.

This is known as an “allow list” – users bet on items they think have potential and fight to get on the “allow list”, which is a must-have trick to play around the NFT ecosystem.

Enter the “allow list” and you will not only get the opportunity to show off, but also use it to make a fortune.

But who decides whether to get on the “allow list”? What does the process look like?

There are no fixed rules, but the project team uses a variety of strategies. They might hold contests on social media to see which members can bring the most new followers to the project.

They sometimes hold art competitions based on the theme of the project, and even let people film their own rude behavior towards friends and family, as was the case when DeGods became famous.

Another way is to get influencers in the NFT space to help promote a project. The project team wanted to raise their profile and would reach out to opinion leaders in the community for help.

Well-known collectors, artists, and developers can get noticed by word of mouth or publicly on social platforms.

These influencers often get on an “allow list.”

Some will criticize celebrities for using their prestige to their advantage, but most seem to feel that artists, collectors, and others in the NFT ecosystem, who have worked hard for years to have followers, deserve to be rewarded accordingly.

However, they argue that if an influencer falls on an “allow list” for promoting a project, they should let them know in advance.

The controversy over Art Gobblers

So how do Art Gobblers do it? The project team tweeted that they manually picked out a few people to be on the “allow list” — creators, artists, etc. they admired.

These people then nominate others to the list, and so on.

To the credit, the Art Gobblers team also held contests on Twitter and their Discord to give anyone interested a chance to enter the “allow list.”

However, when Art Gobblers launched, some noted through Ninjalerts that celebrities like Pranksy, Andrew Wang, Zeneca, kmoney, Vincent Van Dough, and Farokh minted free Art Gobbler NFTs.

While many people still keep their Gobbler NFTs in their wallets, some, like Pranksy and kmoney, resell their NFTs almost immediately and make a decent profit.

Sales shaming is nothing new in Web3, and it’s almost always unreasonable and ugly.

Arguably, it has no less negative impact on NFTs than Rug pulls and other scams.

Influencers like kmoney co-hosted Twitter Spaces with Royland before the launch of Art Gobblers and had a lively discussion about the Art Gobblers project. Either way, it’s not very good.

Why is the explosion of Art Gobblers on Opensea so controversial?

In response to the allegations, Kmoney responded on social platforms that he “didn’t get paid” and never pitched (promoted) the project to his followers.

Why is the explosion of Art Gobblers on Opensea so controversial?

Coincidentally, NFT influencer Andrew Wang has also been mired in controversy over the past few days for his involvement in the project.

In late September, Wang also hosted a Twitter space with Roiland.

He later revealed that he had been in close contact with the Art Gobblers team and even ran an “official Art Gobblers account” on Twitter based on a fictional character he and Royland came up with.

Wang insists he didn’t do this to get on an “allow list,” he was just glad to have the opportunity to express himself creatively (and anonymously) in a collaboration with the Royland team.

It’s also important to note that not everyone on the “allow list” is a celebrity or other influencer. They all contributed to the development of the project.

NFT Celebrities: Fair or Foul?

The controversy over Art Gobblers has led to renewed calls for celebrities to be open about their interactions with the NFT project team — if those interactions are promotional in nature.

Some point out that the U.S. Federal Trade Commission (FTC) has laws and guidelines for social media promotion and product endorsement. It’s not clear whether this applies to the Web3 space, though.

It is clear that States are legislating against such acts.

As another example, the European Parliament will vote on a market manipulation law that would determine some behavior – commenting on crypto assets on social platforms without proper disclosure and then profiting from those comments – NFT may fall into this category.

Objectively, it’s hard to categorically say that the Art Gobblers “allow list” is rigged, distorted, or unfair – as many have claimed.

Influencers who work hard and contribute to the ecosystem deserve to be rewarded.

First of all, they deserve it. Second, if they are builders, they may spend the money they earn on building ecosystems that benefit everyone (hopefully).

These events will damage the reputation of Web3, which promotes decentralization, fair competition, and liberating people from Web2’s unjust paradigm.

Web3 can and has provided people with tremendous opportunities to explore art, earn a living, and gain great wealth that would otherwise be unimaginable.

But there are organizations — like Proof Collective, which has about $60,000 in membership fees, that were founded to provide members with information about the best and most profitable new projects in the Web3 space.

Faced with such a high threshold for membership, and seeing the repeated profits of the organization’s members, it is difficult for ordinary Web3 users not to feel that Web3 is empty.

There is no one-size-fits-all solution to this problem, but recognition and advance notice may be a good place to start. Art Gobblers shouldn’t be hated, and neither should those who go on the “allow list,” but Web3 deserves their honesty, and they shouldn’t blame those who demand it.

Posted by:CoinYuppie,Reprinted with attribution to:https://coinyuppie.com/why-is-the-explosion-of-art-gobblers-on-opensea-so-controversial/
Coinyuppie is an open information publishing platform, all information provided is not related to the views and positions of coinyuppie, and does not constitute any investment and financial advice. Users are expected to carefully screen and prevent risks.

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