What will Facebook do after it changes its name to Meta?

On the evening of October 28th, Beijing time, Facebook announced that it had changed its name. The name change was not the Facebook social software renaming, but the Facebook company renaming, which means that Facebook’s original plans will be integrated into the new brand Meta.

What will Meta do in the future? How will Facebook’s products change? Some information can be obtained from the personal letter issued by Facebook founder Zuckerberg on October 28 and the announcement of the Connect conference.


The next platform (Meta) will be more immersive: a concrete Internet where you can be in the experience instead of just looking at it. It will touch every product created by Facebook.

The definition of meta-universe will be a sense of existence: like you are with another person or in another place.

In Metaverse, you can do almost anything you can imagine: partying with friends and family, working, studying, playing, shopping, creating, and completely new experiences that are completely inconsistent with our understanding of computers or mobile phones today.


Users will cross these experiences on different devices: augmented reality glasses keep you in the real world, virtual reality keeps you fully immersed, mobile phones and computers allow you to jump into them from existing platforms.


Meta will not be created by one company. It will be created by creators and developers to create new experiences and digital props that can interoperate and open up a larger creative economy than the current platform and its policies limit. During this journey, our role is to accelerate the development of basic technologies, social platforms and creative tools, bring the meta-universe to life, and weave these technologies into our social media applications.


We plan to sell our equipment at cost prices or subsidies so that more people can use them. Our goal is to provide developers and creator services at a low cost in as many cases as possible, so that we can maximize the overall creative economy, and we need to ensure that we do not lose too much money in the process.


From now on, we will give priority to Meta Universe, not Facebook. This means that over time, you will no longer need a Facebook account to use our other services. As our new brands begin to appear in our products, I hope that people all over the world will begin to understand the Meta brand and the future we represent.

Meta’s focus will be to bring the meta world to life, helping people connect, discover communities, and grow businesses. This meta-universe feels like a hybrid of today’s online social experience, sometimes expanded into a three-dimensional space or projected into the real world.


At the annual Connect conference, the Presence Platform, a new tool to help people build meta-universes, was announced, which will provide new mixed reality experiences on Quest 2, and invest $150 million in training the next generation of creators.

Meta built technology can help people connect, discover communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Applications such as Messenger, Instagram and WhatsApp have further enhanced the capabilities of billions of people around the world. Now, Meta is shifting from 2D screens to immersive experiences, such as augmented reality and virtual reality, to help build the next development of social technology.

In addition to the above content, you can also see future development measures from other speeches at the Connect conference. Meta Universe is a collection of multiple technologies. From the above, we can see that Facebook will promote all its technical products, social portals, and social products in the new Meta brand plan. It contains the following key product parts.

Horizon Home

Horizon Home is Facebook’s early vision of a home base in Metaverse. This is the first thing a user sees after wearing a Quest headset. The current experience is not social. Soon, users can invite friends to join in Horizon Home, where you can hang out, watch videos, and play games and use applications together.

In addition, according to official news, services such as Slack, Dropbox, Facebook, and Instagram will soon run in VR as 2D panel applications in Horizon Home, and you can download them from the Quest Store. This new feature allows you to chat with colleagues, access your files, update your social feeds, and more without having to take off your headset.

Currently, a new personal workspace environment is also introduced in Horizon Home, called Studio. Later this year, we will add customizable rooms to Horizon Workrooms, allowing you to choose from a variety of different environments to complete your work, and place your own company logo or team poster in your room .


Horizon Home is the newest member of Horizon, and Horizon is a Facebook social platform that helps people create and interact in Metaverse. It joins Horizon Worlds, which is currently in beta, and Horizon Workrooms, the flagship productivity solution. Venues is now joining as Horizon Venues. Horizon Venues is a pass for concerts, sports events, etc., allowing users to comfortably enjoy the vitality of live events at home.

 VR entrance: Oculus

Earlier this year, Facebook introduced Messenger support in VR, allowing users to send quick messages to friends from within the headset. Later this year, Messenger audio calls will be introduced into VR. Users will be able to make audio calls with friends from any platform that supports Messenger, and eventually go out to play together or go to VR destinations together. Nowadays, many users are using VR exercises to supplement or even replace the old fitness plan. Facebook hopes to make the user’s Quest 2 the best fitness equipment. Next year, a new set of accessories will be launched, namely the Active Pack for Quest 2.

Quest for Business

Quest for Business is a set of new features designed specifically for enterprises that can run on Quest 2 headsets. Quest for Business will allow you to log in to your Quest 2 headset with a work account. This is an upcoming business-only login that allows you to collaborate with colleagues and access productivity applications such as Horizon Workrooms and Gravity Sketch. Quest for Business will also Support access to dedicated platform functions required for corporate work, such as account management, IDP and SSO integration, third-party mobile device management, etc.

Quest for Business plans to start limited testing this year, expand to more test participants in 2022, and fully launch all businesses in 2023.

Presence Platform

The Presence Platform is a set of machine perception and AI functions, including pass-through, spatial anchors, and scene understanding. It will allow developers to build more realistic mixed reality, interactive and voice experiences, and seamlessly integrate virtual content with the user’s physical world. At present, SDK and other tools have been provided for development.

Project Cambria

Project Cambria will be a higher-priced high-end device, the next generation of all-in-one VR hardware, equipped with all the latest advanced technologies, including improved social presence, color transparency, etc. When the hardware makes a leap, the experience created by developers using the Presence Platform will truly shine. But this will not be a substitute for Quest 2 and 3.

Posted by:CoinYuppie,Reprinted with attribution to:https://coinyuppie.com/what-will-facebook-do-after-it-changes-its-name-to-meta/
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