Web2 giants have deployed the Metaverse and are about to set sail

Yuga Labs will launch Otherside, a Metaverse project based on the Bored Ape Yacht Club, on April 30th at 12pm ET.Otherside is a Metaverse and MetaRPG (role-playing game) compatible with various NFTs . As early as March 19, the Bored Ape team released a short video of the Metaverse .

In the trailer, a bored ape drinks a liquid and enters the Otherside Metaverse, a Metaverse with a variety of terrain scenarios, including lava landscapes, ice landscapes, crystal landscapes, sandy landscapes, and purple mysterious landscapes. and unique landscapes. NFTs such as Bored Ape Yacht Club, Cool Cats, Mutant Ape Yacht Club, World of Women, CryptoPunks, Meebits, and Nouns have appeared in the Metaverse.

According to community propaganda, Yuga Labs will sell 200,000 virtual land on Otherside, ApeCoin will also become the governance token of the Otherside Metaverse, and of course BAYC and other NFTs will also be embedded in the Otherside Metaverse as a character image. In addition, the Bored Ape team plans to host ApeFest in Manhattan in June this year.

In short, Yuga Labs’ combination of BAYC NFT, Land NFT and APE Token in the Otherside Metaverse may become a textbook-style new generation of Metaverse creation ideas.

1. Status Quo of Metaverse Development: Urgent Breakthrough

Although the concept of the Metaverse has been popular in the technology circle for more than a year, and technology giants at home and abroad have deployed, in fact, no new representative works have appeared in this year. Among the tech giants, the top three that really have core products in the Metaverse are Facebook , NVIDIA and Tencent.

Facebook: has a strategic layout in the field of software and hardware in the Metaverse

Meta is the first company among the Internet giants to announce All in Metaverse, and it is also the company with the most comprehensive layout so far. It has a strategic layout in the software and hardware fields of the Metaverse. Facebook has three main products:

  • VR hardware product Oculus all-in-one. The Oculus line is Facebook’s killer VR hardware product, and Oculus’ history dates back to 2014. Among them, Oculus Quest2 sold 8.5 million units last year, and this year is expected to trigger the “singularity” of 10 million units, leading the VR industry into a period of positive feedback.
  • VR software application Horizon. Horizon is a VR social platform where users can use a custom Avatar to communicate with others, or experience games and activities created with built-in tools. At present, Meta has announced a number of Metaverse products including Horizon Home, Horizon Worlds, Horizon Workrooms, etc.
  • Digital currency Diem and e-wallet Novi. The predecessor of Diem is Libra , and the predecessor of Novi is Calibra.

In August 2021, after Facebook launched Horizon Workrooms, a VR meeting software, Xiao Zha accepted an interview with the Metaverse through this VR software.

Web2 big factories are laying out one after another, and the Metaverse is about to set sail

The host and Xiao Zha are in two different places, and they communicate in the virtual office space with Avatar.

NVIDIA: Building an Open Cloud Platform with Omniverse

NVIDIA is mainly based on the Omniverse platform, providing the underlying technical service architecture for the Metaverse, providing Metaverse infrastructure such as design engines, technology engines, and technology platforms. The Omniverse platform is currently used by more than 700 companies and more than 70,000 individual creators.

In April 2021, at the NVIDIA press conference, there was a 15-second speech with Huang Renxun’s avatar.

Web2 big factories are laying out one after another, and the Metaverse is about to set sail

Since the “virtual Huang Renxun” was so lifelike, everyone didn’t know the details of this matter until NVIDIA revealed it in August. In order to create a virtual Huang Renxun, NVIDIA and a small team of artists needed to use technologies such as 3D scanning, motion capture, AI compositing, and various rendering technologies on the Omniverse platform.

Tencent: Focus on investment , buy directly

Tencent’s layout of the Metaverse was mainly based on investment in the early stage, and the current popular Metaverse games were basically bought by Tencent. for example:

1. Betting on sandbox games repeatedly: Sandbox games are very close to the Metaverse. Tencent has repeatedly bet in this field, and has successively invested in sandbox game developers such as “AvakinLife” and “Roblox”. Among them, Roblox is known as the first share of the Metaverse. Tencent participated in the $150 million Series G financing initiated by Tencent, and exclusively represented the issuance of Roblox products in China;

2. Heavy investment in Epic Games, an advocate of the Metaverse: It spent $330 million to buy a 48.4% stake in Epic Games. Epic Games is one of the leading unicorns in the global game market today. After financing this year, its valuation has reached $28.7 billion. It has formed the leading product lineup of Unreal Engine, the phenomenon-level game “Fortnite”, and the publishing platform Epic Games Store.

In addition to the above technology giants in the layout of the Metaverse, we pay more attention to the original projects in the Metaverse field. Mainly include: Roblox, the first stock of the Metaverse, Minecraft, where the University of California, Berkeley held a graduation ceremony, Fortnite, where the famous American singer Travis Scott held a virtual concert, and Decentraland, where the island country Barbados set up a virtual embassy .

Roblox, an online multiplayer game creation platform

Roblox is currently one of the largest Metaverse interactive communities and massively multiplayer game creation platforms in the world. Players have a high degree of freedom when creating games, and the platform has a comprehensive economic system that is interconnected with the real economy. Virtual assets and virtual avatars can communicate between game content, and creators can design business models in their own games. The social rudiments of the Metaverse era can already be seen in Roblox’s model.

Roblox can be said to have created a precedent for human-machine cooperative experience games. A lot of the games in Roblox are cooperative rather than competitive, or have no clear goals. For example, MeepCity, one of Roblox’s most popular games, allows players to run and chat in a virtual environment without necessarily interacting with the game mechanics. Moreover, Roblox users can use their own unique avatars to interact and interact with friends realistically in the UGC digital scene, and digitize offline social activities: fishing, racing, visiting Gucci, watching videos, exploring, etc.

Open Sandbox Game “Minecraft”

Minecraft is an open sandbox game developed by Microsoft’s Mojang Studios. The high degree of creative freedom has brought long-term vitality to the game. The game is close to the Metaverse in terms of open and free creation, and user creation brings extremely rich content to the game. In “Minecraft”, players can interact in a 3D world. The features in the game include exploring the world, collecting resources, synthesizing items, and survival adventures.

Web2 big factories are laying out one after another, and the Metaverse is about to set sail

UC Berkeley hosts virtual commencement in Minecraft. In 2020, due to the impact of the epidemic, many school graduation ceremonies and graduation season celebrations have been cancelled. Students at the University of California, Berkeley, held a virtual graduation ceremony in the sandbox game “Minecraft” (Minecraft), moving the campus buildings and scenes online and participating in the graduation ceremony as a virtual avatar.

Metaverse giant Epic’s phenomenal game “Fortnite”

“Fortnite” is an online game developed by Epic Games. It belongs to a third-person shooter game. It incorporates the gameplay of sandbox games. It is well-known for its innovative gameplay and various linked easter eggs. ‘s popularity.

“Fortress Night” was launched in 2017. With its comprehensive gameplay such as eating chicken, building, and socializing, as well as its precise grasp of young people’s preferences, it quickly became popular in Europe and the United States and became a phenomenon-level game. The official announced in May 2020 that the number of registered users has exceeded 350 million, and the revenue in 2018 and 2019 was US$5.47 billion and US$3.7 billion, respectively.

Web2 big factories are laying out one after another, and the Metaverse is about to set sail

On April 23, 2020, the famous American singer Travis Scott held a virtual concert called “Astronomical” in the game “Fortnite”. At the concert, the singer shuttled through various scenes of the game as a huge Avatar image, interacting with players frequently, and as many as 12.3 million people attended the concert. A few days ago, it happened to be the 2nd anniversary of the concert, and there are still many netizens on Twitter commemorating the iconic event, calling it “the best concert ever.”

Ethereum-based virtual world Decentraland

Decentraland is an Ethereum-based virtual world, the first fully decentralized, user-owned virtual world. Decentraland is like an upgraded version of Minecraft. Here, users can explore at will, and can also purchase land through the Ethereum blockchain platform, become the owner of this land, have ownership of the land, and create a unique experience on the territory.

The most interesting thing is that Barbados, an island country located on the Caribbean coast, has signed an agreement with Decentraland to set up a diplomatic embassy in Decentraland. Barbados will become the first country in the world to recognize digital sovereign land. Barbados is a Caribbean island nation with a population of 287,370. Regarding the establishment of a virtual diplomatic embassy in the Metaverse, Barbados Ambassador to the United Arab Emirates Abed said:

“It’s about diplomatic reciprocity. We (Barbados) simply cannot support 197 diplomatic missions around the world, we (Barbados) are an island nation of only 166 square miles – we are small – but in the Metaverse , we are as big as the US or Germany.”

2. Otherside: NFT’s Dimension Ascension, Metaverse Evolution

The current Metaverse projects generally lack core assets on the content side. Taking Decentraland as an example, although it is very well marketed in terms of Land, with 90,601 plots of land, and the floor price has reached 2.35 ETH , in fact, there seems to be no impressive and familiar assets other than Land. There is also Roblox, as one of the largest Metaverse interactive communities in the world, which has a large number of assets, but it seems that there are not many NFT assets with its own community.

Assets in the Otherside Metaverse come with their own thriving communities. BAYC has 877,000 followers on Twitter, 180,000 followers in Discord and is the most active NFT community on the platform. Since BAYC was first minted on April 23, 2021, in just one year, BAYC has risen from the base price of 0.08 ETH Up to the current 137 ETH, an astonishing increase of more than 1600 times has been achieved, and the transaction is still active.

This is just an IP of BAYC. The Otherside Metaverse includes 9 NFTs including Bored Ape Yacht Club, Cool Cats, Mutant Ape Yacht Club, World of Women, CryptoPunks, Meebits and Nouns, basically covering the head assets in the NFT field and traffic. Except for Nouns, the total market value of other NFT projects exceeds 100 million US dollars, and the market value of BAYC is as high as 4 billion US dollars.

In addition to NFT assets, ApeCoin is also an important component of the Otherside economic system. Otherside’s Land auction will use a Dutch auction, only support ApeCoin payment, and the APE obtained from the sale of Metaverse Land will be locked for one year. Since NFTs are on the Ethereum blockchain, users still need to own some ETH to pay gas fees.

Otherside not only realizes the upgrading of NFT but also promotes the evolution of the Metaverse. The Land in the Otherside Metaverse and the PFP (Profile Picture) NFTs in the blue-chip NFTs are used as narrative subjects. This kind of Metaverse project with strong alliances and two-way travel is expected to bring about a breakthrough in the development of the Metaverse and lead the entry of NFTs and the Metaverse. next stage of development.

Posted by:CoinYuppie,Reprinted with attribution to:https://coinyuppie.com/web2-giants-have-deployed-the-metaverse-and-are-about-to-set-sail/
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