Decentralized identity is one of the 100 most important areas in Web 3.0 today. We can understand three “out of the box” solutions: Proof of Personhood, Soul Binding Token (SBT) and Verifiable Credential (VC). Because of the gradual improvement of DID, the next outbreak of the industry’s application layer products is likely to be the social products closest to identity authentication. At present, there are endless social products and various media KOL platform analyses. Old yuppie decided to understand this track from the perspective of project team members and listen to what this refreshing team has to say, the following views are largely recorded objectively and do not make any investment recommendations.
Mysterious internal test, applicants are fancy
TalenTale By NFTing people’s past career experiences, each person can trade each other’s career experiences through token and enter each other’s private circle. At the same time each person can set the empowerment method for their NFT. It is said that one of the biggest differences between Web2 and Web3 is the control of personal information, so the most direct manifestation of the control is the asset – my information can make money. There are already top 30 professors in economics, computer science, and communication. The product is currently in the team’s internal testing phase, not yet in public testing.
The team is product technology driven in terms of configuration. The team background comes from Columbia, Berkeley, Johns Hopkins, Berkeley, NYU, etc. The composition is international. We have Coinbase technical leader, former developer of Stepn, and a team of serial entrepreneurs with an average of 4 years of work experience, which is a very suitable team configuration for an application layer product.
Coinyuppie interview with TalenTale team
I think social is first divided into social relationship building + social relationship precipitation. For example, Twitter, Tinder, Hendge, Bbble, etc. are to solve the problem of “find someone I’m interested in”, while “messagerInstelegram ” is for relationship sedimentation service. But in the Web3 field, interests, interests, industry trends, etc. have become common topics worldwide. Twitter and Discord, which can play a good role in both relationship building and relationship precipitation, also give us a lot of inspiration. Social with sustainable impact is made up of one-to-many, many-to-one, and many-to-many. For TalenTale, the talent marketplace is designed to cover all three of these scenarios.
For example, our team has a technical Lead from COINBASE, who wants to set a barrier for those who contact him to make friends, those who come to poach him, and those who come to promote him, because it is hard to distinguish the sincerity because there are too many people on Collage every day. On TalenTale, he can make it a requirement to be his NFT holder to promote, talk about job hopping opportunities, or join his New York ski team to go skiing on weekends with a bunch of engineers. We expect more users to come for real needs and playability, rather than focusing more on the gold level in the previous waves.
How tokenized ownership turbocharges Web3 adoption
Russell’s description of the four desires of human nature, “power, acquisitiveness, rivalry, and vanity”, shows that human beings are social animals, and social interaction is actually a crossover of these desires. TalenTale addresses power and possessiveness, which is very interesting in English. Since my background is related to user research, I will consider the human factor in the product. And power users play an important role in bringing turbo-charged growth to the platform.
Coinyuppie: “What is your user growth model?”
Jenni: “Let’s do it first, making a product is not consulting, no product is ever made out of analytics reports. I’m a big believer in Doordash co-founder Stanley’s words, “It’s OK to hack things together at the beginning.” At first they didn’t care if Yelp had an absolute advantage, they just thought someone in Stamford needed to order takeout, so they put the phone number of the merchant on the official website first. We just saw this need around us in the moment and went to address it.
Stella: “We found through research that many people in American society contact nft from offline rather than online, which makes us very excited, because the school is a very good starting point, my previous experience in New York education entrepreneurship is closely related to the U.S. colleges and universities, this piece of our intention from the U.S. East and West colleges and universities as a testing ground. Having American sports star resources and partners in school sporting events organizations also makes us very confident about starting on campus. We will work with PVD (Positive Venture DAO) to develop the U.S. campus market, including Rapper carding activities, professional social, NFT Dating activities in arts and sciences, etc. There are a lot of offline Web3 activities in New York every day, so even if we sweep through one by one, we can have good communication effect, which is also our geographical advantage.
Steven: “Like our Berkeley, undergraduate fraternity (fraternity) sisterhood (sorority) they are recommended and private circle invitation system, every day in the neighborhood where I live to open the party, this piece of American campus culture thick offline social play is also the scene of our attention”
Berkeley, with Greek letters are undergraduate fraternity clubs large and small a dozen, is the United States undergraduate unique young people huddle culture
It is not clear enough whether the social track is as optimistic as the market portrays it to be. After all, the user base has always been a big problem in Web3.0, and the high friction of the usage threshold has become a natural obstacle to user growth.
In the past two years, there are many well-known Web3.0 projects born through the East and West universities in the United States, and the old yuppie has also contacted a lot of excellent teams in the United States. We will find that they may not be as knowledgeable about market trends as the OG on Twitter. However, their views are often refreshing. Sometimes I wonder, is it because of this they tend to start from a real sense, not disturbed by the experience of the previous model, so as to make some innovation. From the past Facebook, Ins experience, from the university should be the right direction to choose. New York can be said to be the most intensive city in the world for offline Crypto activities at present, and also provides great competitiveness for the BD level of social products.
Posted by:CoinYuppie，Reprinted with attribution to:https://coinyuppie.com/web-3-0-social-this-thing-works/
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