Sotheby’s officially launched the NFT collection auction platform

This year, Sotheby’s ventured into the booming NFT industry several times, and auctions ranged from the famous artist Pak to the popular Bored Ape Yacht Club portrait.

But with Sotheby’s launching the Metaverse market, the legendary auction house is expressing to everyone their determination to devote themselves to the field of digital collectibles.

“Welcome to Sotheby’s Metaverse, this is a paradise for digital art collectors and will provide selected NFTs. Sotheby’s Metaverse will be the birthplace of the new art movement based on cryptocurrency and NFT. “

This is the homepage introduction of Sotheby’s NFT collection platform.

Sotheby's officially launched the NFT collection auction platform

As the first auction house to launch its own home market, Sotheby’s Metaverse is well prepared. As a one-stop shop, it supports fiat currencies, Ethereum , Bitcoin and USDC currencies .

On the technical side, Mojito provides support, developed by Web3 venture studio and marketing company Serotonin, which has been working with Sotheby’s since the first Pak auction in April.

To celebrate the birth of Sotheby’s Metaverse, it will also hold the latest Natively Digital ND1.2 event.

Natively Digital 1.2: The Collectors are those who support digital artists and contribute to the digital art space.

These collectors are people with deep histories and relationships in the digital art and media fields. Many of them started collecting before NFT became a common term and helped build the ecosystem from the ground up.

Such as collector 888, FingerprintsDAO, Paris Hilton and powerful WhaleShark.

Sotheby's officially launched the NFT collection auction platform

As the first auction of Sotheby’s Metaverse, this event is from October 18th to October 26th. If you look at it, they are all masterpieces in the NFT. Presumably, the transaction price this time will definitely break new highs.

Sotheby's officially launched the NFT collection auction platform

Twenty hours after the announcement, Sotheby’s Metaverse had more than 2,000 Twitter followers, which is enough to show Sotheby’s influence.

Sotheby's officially launched the NFT collection auction platform

In the spirit of NFT, in addition to Twitter, Sotheby’s Metaverse also has a Discord channel that will notify the latest sales. Although it still can’t afford it, it feels more close to the people.

“With Sotheby’s Metaverse, we will create a new industry ecosystem, as the most complex digital art sales and auction site, Sotheby’s will be the center of some of the most important NFT industry activities” Sotheby’s Joint Director Michael Bouhanna (Michael Bouhanna) said.

Sotheby’s, which has a pivotal position in the traditional art world, is confidently involved in the emerging digital art field, which will have a profound impact on NFT.

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