JD.com’s first NFT commemorative voucher is free for a limited time based on the blockchain

On November 22, 2021, Jingdong’s annual blockbuster technology conference-“JD Discovery-Jingdong Global Technology Explorer Conference” (JDD) will officially open. Different from previous years, users who register this year can get the NFT commemorative voucher for the JDD conference based on blockchain technology for free. This set of NFT commemorative vouchers contains a total of 7 JOY (Jingdong mascot) images. A single user can obtain a complete set of 7 NFTs by registering and inviting friends to register. It is reported that this is the first time that JD.com has released an NFT, and it will release it for a limited time and for free.

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(First poster of NFT at 2021 JDD conference)

During the registration phase (October 19th to November 22nd), users scan the mini program code to choose the way to participate in the conference and specific theme forums. After submitting the registration materials, they can get a free NFT commemorative certificate with the JD JOY badge. This virtual certificate is based on JD Zhizhen Chain, which cannot be tampered with and will never be issued. After the registration is over, the release will be stopped.

According to Wikipedia, NFT (Non-Fungible Token), also known as non-homogeneous certificate, is a data unit based on blockchain technology. Each NFT can represent a unique digital data, which can be used for painting, music, IP, etc. Confirmation of rights is regarded as proof of ownership. The NFT commemorative voucher issued by JD.com this time includes the image of JOY, the unique NFT code, and the personal sharing code. Users can check the attribution in the JD blockchain browser (http://jdd-nft.jd.com).

This JDD conference has a set of 7 NFTs, each with a different JOY image to identify the main forum of the JDD conference, as well as six themes of retail technology, smart logistics, digital health, financial digitalization, smart city, and digital technology and industrial practice. forum.

Users who sign up to participate in the conference can get one NFT, and invite friends to sign up to get more. Every time 1 person is successfully invited to sign up, 1 NFT voucher can be added, and up to 7 (sections) NFTs can be obtained to form a set. The NFT vouchers for the 2021 JDD conference will not be newly issued after 23:59:59 on November 22, 2021. Soon users will be able to confirm and transfer the rights through public and private keys.

The JDD conference is not only a feast of cutting-edge technology exchanges, but also the best scene for the application of the latest technology. The NFT commemorative voucher of the 2021 JDD conference is supported by blockchain technology by JD Zhizhen Chain. Based on the self-developed blockchain underlying engine system JD Chain, JD Zhiyuan Chain has built an NFT technical service platform to provide blockchain technology guarantees for the storage, confirmation, circulation, and traceability of NFT collections.

The release of NFT through the JDD conference registration is the first step for JD to test the waters in the NFT field. It is understood that in the future, JD.com will further develop the application value of NFT in the fields of copyright protection, public welfare, art collection, and e-commerce based on self-developed blockchain technology and combined with JD’s ecological scene. JD Zhizhen Chain will also play the role of blockchain as a trusted connector, combining the domestic open source blockchain underlying engine JD Chain and the enterprise-level blockchain service platform JD BaaS, as well as in quality traceability, digital certificate, digital Rich application scenarios in the fields of finance and government affairs collaboration, and further research and development of easy-to-use, inclusive, and open blockchain platforms and products, to build a secure, efficient, and credible digital world connector, and to promote efficient collaboration across multiple entities Level of trustworthy collaboration network construction.

“Science and Technology Advance, Wisdom Future”. The launch of the NFT commemorative voucher for the 2021 JDD conference and JD’s rich application of blockchain technology in industrial scenarios fully demonstrate JD’s use of technology to promote social justice, improve industrial efficiency, and build a better life. In the future, JD.com will also uphold the technological value proposition of “Science and Technology Upgrading”, and use cutting-edge technology to promote efficient and sustainable development of society and maximize user value and social well-being. 

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