Is the Metaverse concert worth listening to?

Is the Metaverse concert worth listening to?

Music, as the oldest human art, has experienced two huge leaps in human spiritual products from “live performance” to “streaming media distribution”, and has never been absent from any upgrade and transition in the human spiritual world, including the Metaverse era.

In 2019, electronic music artist “Marshmallow” Marshmello held a virtual concert in the game “Fortress Night”, which attracted over 10 million players and opened the door to the Metaverse concert.

Is the Metaverse concert worth listening to?

 Marshmello at “Fortnite”

Since 2020, due to the impact of the epidemic, many offline concerts, music festivals, and concerts have been cancelled or postponed indefinitely. At the same time, a large number of online music performances continue to appear, which has accelerated the virtualization of the music industry, and the music Metaverse of “virtual and real, connecting everything” has gradually formed.

Among virtual events, adults are most interested in virtual concerts, ahead of “watching live sports” and “shopping in virtual reality,” according to a March 2022 US Morning Consult survey.

Metaverse – a new frontier for musicians

In April 2020, American rapper Travis Scott used his avatar to hold a live concert in the game “Fortress Night”, setting a record of 12 million players watching online at the same time and gaining hundreds of millions of views. Travis Scott I even made $20 million in gold.By comparison, he earned about $1 million per live-action show from 2018 to 2019.

Is the Metaverse concert worth listening to?

American rapper Travis Scott

Is the Metaverse concert worth listening to?

Travis Scott performs ‘Fortnite’ concert with his avatar

Since then, various virtual performances have begun to “explode”. In November 2021, Canadian singer Justin Bieber teamed up with virtual concert company Wave VR to present a 30-minute Metaverse concert to fans around the world. Through the power of technology, it brought audiences a collection of games, An immersive and interactive experience that combines real-time motion capture and live music performance.

Is the Metaverse concert worth listening to?

Justin Bieber’s Metaverse Concert

Is the Metaverse concert worth listening to?

Justin Bieber’s Metaverse Concert

The Metaverse concert has also attracted the cooperation of domestic manufacturers and celebrities.

Whenever he holds a concert, Wang Feng, who must have a major event, held a concert again after five years. This time, he met fans with Pico, a VR product of ByteDance, in the form of a Metaverse concert. On July 2, “Pico Wang Feng@VR Fantasy Music Drifting” was created through live-action and presented in VR.

Pico used 8K 3D VR live broadcast technology to create a “borderless” interactive field + “suspended” real-life stage. Users can switch between 5 camera positions at will, and the nearest distance is only one meter from Wang Feng himself.

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

Notes, melody, night sky and bright moon. When these dreamlike elements come together and float in front of the audience, the music is also given a new interpretation.

Is the Metaverse concert worth listening to?

“Pico Wang Feng@VR Fantasy Music Drifting”

A Metaverse concert that combines many gameplays

Rich visual experience

The advantages of virtual performances are reflected in the three aspects of fun, interactivity and ritual, and there is a lot of room for exploration and playability.

When we go to the scene to watch the offline performance in person, it is equivalent to choosing a fixed camera from the beginning to the end; watching the online live broadcast with a mobile phone, although there are more camera switches, we cannot choose the angle independently, and our senses are limited. in this small square on the screen.

When watching virtual performances with VR devices, the boundaries between virtual space and real space become blurred, and the audience’s perception of screen space becomes richer, achieving a sense of interaction that cannot be experienced in offline performances and online live broadcasts.

Is the Metaverse concert worth listening to?

When users watch the virtual performance from the first perspective through the game identity, they can interact with the stage and stars; and travel through time and space between multiple scenes, bringing a new immersive experience to the performance industry.

The ultimate interactive experience

Justin Bieber’s Metaverse concert is presented in front of the audience with the image of a virtual person and a virtual scene, and the audience also surrounds the singer with a virtual image. They can not only interact with the performance in real time, but also choose to send particle light spots and flowers. 3D animation effects, etc.

Is the Metaverse concert worth listening to?

Justin Bieber’s Metaverse Concert

gamified concert

“Gamification” is a major trend of “Metaverse concerts”. The mainstream “Metaverse concerts” abroad are mainly held on game platforms, and “gamification” also allows audiences/players to participate in it, creating a virtual concert. for better immersion.

Pentakill is a virtual band composed of characters from the “League of Legends” game. In September 2021, Pentakill released a new album. The world’s top game developer Riot Games and WAVE cooperated to hold a virtual concert for Pentakill. This concert is quite cool. Pentakill can not only perform magic while singing, but also designed a big boss that spoils the situation and the story of a group of demons fighting each other. During the development of the “story”, the audience can help the band defeat the enemy just like playing a game.

Is the Metaverse concert worth listening to?

Pentakill Virtual Concert

Is the Metaverse concert worth listening to?

Pentakill Virtual Concert

digital dance

The virtual concert uses XR, VR and other technologies to simulate the real scene from the human senses, create a virtual immersive space, enhance the details and layering in the screen space, and achieve a sense of interaction that cannot be experienced in previous offline concerts.

In Travis Scott’s Astronomical virtual concert, the mountains, rivers, and buildings created with technology are not only rich in color, light and shadow, but also have a strong sense of realism. They also use real-time rendering technology to achieve “moving scenes”.

Is the Metaverse concert worth listening to?

Astronomical Virtual Concert

The Astronomical virtual concert brought the figurative “poetry and distance” to the audience with the help of VR equipment binaural technology and high-definition images.

Is the Metaverse concert worth listening to?

Astronomical Virtual Concert

NFT new peripheral

In China, on August 15, 2021, Hu Yanbin released his “Monk” commemorative vinyl in the form of a digital collection in limited quantities on the QQ music platform, creating a precedent for domestic mainstream music platforms to issue digital collections.

It is reported that nearly 80,000 fans participated in the lottery and reservations, and they were quickly sold out as soon as they were released.

Is the Metaverse concert worth listening to?

“Monk” commemorative vinyl

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