I, who haven’t been in a NIKE store for two years, visited the NIKE Metaverse

Real House Buying Plan “Yuanyu Exploration Shop” Series Video

I, who haven't been in a NIKE store for two years, visited the NIKE Metaverse

I, who haven't been in a NIKE store for two years, visited the NIKE Metaverse

Recently, #Nike’s market value evaporated by more than 80 billion overnight# rushed to the top of Weibo’s hot search, triggering 200 million views and 14,000 discussions.

According to media reports, as of the close of U.S. stocks on June 28, Nike’s stock price fell sharply, down nearly 7% at the close, and the company’s market value evaporated by 12 billion US dollars, equivalent to about 80.5 billion yuan. Nike has lost the Chinese market for three consecutive fiscal quarters. In the previous second and third fiscal quarters, Nike has fallen by 20% ($1.844 billion) and 5.2% ($2.16 billion) respectively.

Some people joked on the Internet, “If you wear a Nike logo, it’s like a turtle.” Now young people are reluctant to buy Nike? It can be seen that Nike’s marketing pressure has begun to increase.

However, as the popularity of the Metaverse concept continues to increase, Nike has also started digital marketing, selling NFT sneakers, and establishing “Nikeland” in the Metaverse.

In the last issue of “Real Home Buying Plan”, we have explored the Nike flagship store in “Nikeland”.In the sixth phase of this issue of “Metaverse Exploration Shop”, let’s take a look at other buildings in “Nikeland”.

Click the link to view the video

Now JK, national tide, ancient style… There are so many people who can highlight their personality, wearing Nike is very dirty! Do you agree with this view? Why? Welcome to the private message of the real house purchase plan in the background. We have also released related videos about the Metaverse through the Xiaohongshu APP@TrueBuyHousePlan, if you are interested in what things in the Metaverse? Or what buildings in the Metaverse would you like to see? Welcome to Xiaohongshu to leave a message.

I, who haven't been in a NIKE store for two years, visited the NIKE Metaverse

For more exciting content, welcome to pay attention to the real home buying plan, and you can also add Xiaoqi Superman WeChat: Anyway_36kr to enter the real home buying plan fan group.

Source of cover image: IC photo

Video Production: Prince Saying

Editor of this article: Zhao Xiaoli

Posted by:CoinYuppie,Reprinted with attribution to:https://coinyuppie.com/i-who-havent-been-in-a-nike-store-for-two-years-visited-the-nike-metaverse/
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